strategic creative marketing
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g studio branding agency

phone
+27 (0)21 852 7853
location
Show map:
SOUTH AFRICA WESTERN CAPE / GAUTENG
EUROPE HAMBURG
UNITED KINGDOM LONDON

Brief

A well-established producer of premium organic and semi-organic fertiliser sought to establish a completely new brand identity and maintain and/or grow its market share.

The Plan

To create a dynamic, inspiring and accessible brand identity and brand voice.

We chose to launch a large-scale, comprehensive multi-channel marketing campaign to create brand visibility, gain consumer endorsement and to maintain entire value chain of the business. From creating a brand name and designing all packaging to website design and development, radio, print and television advertising, we were able to ensure that the company not only maintained its market share, but grew exponentially in three market categories. We also gave a strong focus to all the digital platforms.

Result/Outcome

Sales grew consecutively each year from brand launch and initial campaign implementation (2015) to present day, with higher turnover in agricultural, retail and commercial sectors.

Roll-Out & Media

Logo & Corporate Identity | Stationary | Website www.atlanticfertilisers.co.za | Social Media | Email Branding | Mobile Displays | Clothing & Collateral | Electronic Presentations

VISIT THEIR WEBSITE

Current status

Continuing to grow sales and market share through targeted digital campaigns and integrated multi-channels communication.

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