Client sought an evocative and sophisticated new visual brand language and a more powerful and effective marketing strategy under the auspices of joining international education group, Inspired, in 2016. Client also wanted a strong focus on elevating brand perception in the marketplace and establishing Reddam House as a global market leader in the private education sector in both South Africa and abroad, as well as generating qualified potential enrollments.
To develop a new ‘face’ for the Reddam House brand with a consistent brand language communicating excellence in all spheres. Ongoing campaigning and brand development that is monitored, tracked, measured and reported on weekly with a strong focus on cohesiveness and consistency of messaging. We implemented a fully integrated and coherent campaign rollout on all above- and below-the-line advertising and marketing platforms, with a strong digital focus and a completely new corporate identity.
From implementation of a visually engaging new look and feel with inspiring new dynamic messaging and the inclusion of highly interactive social media campaigns, the Reddam House brand has consistently grown, opening 6 additional schools (including internationally) and increasing from 7 to 13 over 24 months since inception of branding partnership, becoming a strong leader in its market segment.
The global Inspired Group, who is also a G Studio strategic branding partner, has grown alongside Reddam, into a comprehensive network educating over 26 000 students at 32 schools on 5 continents. The group’s highly successful global expansion continues.
Targeted multi channel campaign(s) development for new academic year.
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G Studio Branding Agency will experience a 21-day lockdown from midnight on the 26th of March, until midnight on the 16th of April, 2020.
Our team is ready to take on and overcome any challenges that may be posed by these circumstances. We don’t expect our services to be impacted during the lockdown period, and our team has planned meticulously to ensure that you receive the same level of assistance.
Our systems are expected to perform without fault during this time. We have addressed business-continuity planning, to mitigate risk for our clients.
During the upcoming lockdown period, kindly take note of the following details:
Throughout this period, we will fulfil all obligations without fail.
Our team is working towards the long term prosperity of this world.
The G Studio Branding Agency Team