NO PLACE LIKE HOME
As part of our plan to inspire you to be bolder, we’re keeping you updated with the latest intel on trends and movements within the online landscape. With the majority of consumers passing their days at home, the digital brand home shifted into a new gear, so to speak. It’s evident that online purchases are far outpacing sales from their brick-and-mortar counterparts, making eCommerce stores an undeniable part of any functional business.
WHY THE TREND IS HERE TO STAY
An optimised eCommerce store becomes the consumer’s paradise. From the comfort of their homes, consumers can purchase almost anything they desire - and simultaneously eliminate the hassle of finding parking, fighting crowds, and slow-moving queues.
COMMUNICATION IN 2021
As stay-at-home orders were issued, tech was given an additional requirement: to offer social interaction and understanding on an empathic level. (Don’t overlook the everyday, personal interactions that have an impact on the bottom line.) It’s worthwhile to think about what may be lost in an online shopping experience and trying to mimic a similar level of consumer engagement to fulfil this need.
UP TO SPEED WITH BEST PRACTICES
To join the ranks of the best eCommerce stores, you’ll need to provide consumers with a seamless online shopping experience. So we’re breaking down the anatomy of an optimised eCommerce store, offering insights and best practices on how to ensure consumer engagement.
Overall, an optimised eCommerce store is a powerful tool that can be harnessed to capture interested users, and convert them into long-term customers. In our next article, we’ll be looking at best practices for effective design and consumer trends. Stay tuned for more thoughts and insights!
G Studio Branding Agency is adhering to all levels of the national lockdown and will work remotely until further notice.
Our team is ready to take on and overcome any challenges that may be posed by these circumstances. We don’t expect our services to be impacted during the lockdown period, and our team has planned meticulously to ensure that you receive the same level of assistance.
Our systems are expected to perform without fault during this time. We have addressed business-continuity planning, to mitigate risk for our clients.
During the upcoming lockdown period, kindly take note of the following details:
Throughout this period, we will fulfil all obligations without fail.
Our team is working towards the long term prosperity of this world.
The G Studio Branding Agency Team